Hi! I`m Leandro
I grew up in Lages, a small town in southern Brazil, where my interest in design began long before I knew it could become a profession. Growing up, I spent countless hours drawing, building with LEGO, and watching Formula 1, fascinated by the combination of creativity, engineering, and performance
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Those early interests naturally led me to study Industrial Design at Universidade Positivo, where I found a field that brought all of these passions together. Since then, I’ve been driven by the challenge of turning ideas into products that balance creativity, functionality, and thoughtful engineering.
My journey so far
I began my professional career in 2009 as a trainee at a furniture design studio. Since then, I’ve worked across design consultancies, consumer electronics, and home appliances, including ATA Design, Komm Design, MAD Creative, Intelbras, and currently Electrolux.
Over more than 14 years, I’ve developed experience across the full product development process, from understanding users and identifying opportunities to concept development, 3D modeling, prototyping, validation, and production. My work has included:
• Researching users, markets, and trends to identify opportunities and inform product direction.
• Developing new products from early concepts through refinement and production, balancing aesthetics, functionality, user experience, and technical feasibility.
• Developing and refining product forms through sketching, 3D modeling, rendering, and physical prototyping.
• Working closely with Engineering, R&D, Marketing, Sourcing, and manufacturing partners to resolve design and production challenges.
• Evaluating prototypes and production samples to ensure the final product maintains the intended design, quality, ergonomics, and user experience.
• Collaborating with suppliers and ODM/OEM partners, translating design intent into manufacturable solutions while considering materials, processes, tooling, cost, and production requirements.
This experience has shaped a hands-on approach to industrial design, combining creative exploration with practical product development. I particularly enjoy the stages where an idea evolves through sketching, modeling, prototyping, and refinement into a tangible product ready for the real world.
Work experience
2023-current
2021-2023
2019-2021
2012-2019
2009-2012
As an Industrial Designer at Electrolux, I contribute to the design and development of projects across different product categories, taking ownership of the technical design development and working closely with engineering teams and suppliers. I collaborate throughout the product development process, from concept refinement to production, helping translate design intent into feasible, manufacturable solutions while balancing user needs, technical requirements, quality, cost, and production constraints.
During my two years at Intelbras, I worked on the development of a wide range of products across residential security, networking, access control, and product experience displays. My main activities included research, conceptualization, product development, and refinement of existing products. I also worked with CMF design and product visualization, collaborating with engineering and other teams throughout the development process.
At MAD Creative, I worked across packaging and exhibition design, contributing to the development and internalization of projects from concept to final execution. I developed a range of perfume bottles and packaging solutions for clients such as O Boticário, Eudora, and Ferrero, as well as POP/POS materials and retail displays. My role involved concept development, design refinement, 3D development, and collaboration with clients and suppliers to ensure design feasibility and execution.
At Komm Design, I worked on a broad range of industrial design and experiential projects, with a strong focus on social and commercial initiatives. I developed solutions such as mobile libraries, pop-up stores, brand activations, and temporary retail environments for clients including the Government of Paraná, Havaianas, Disney. My role involved concept development, 3D modeling, technical detailing, prototyping, and collaboration with suppliers to translate concepts into functional and feasible solutions.
In my first professional experience, I worked on the development of furniture and home products specifically designed for Tok&Stok Brazil. I supported the design and development process from research and concept development through production, gaining hands-on experience with product design, materials, manufacturing processes, and production follow-up.
Work skills
SOFTWARES
Rhinoceros
Solidworks
Alias Surface
Keyshot/3DMax
AI / PS
Industrial Design
Proficiency in industrial processes applied to product development.
Sketching
Manual and digital sketching.
POS Design
Experience in developing POS materials, packaging and retail design.
AI Skills
Expertise in integrating artificial intelligence into industrial design processes.
3D Printing
Designing, prototyping and small-batch production at @fusodesign
